231. Samantha Joy – Creating A New Identity & The Less Effect

Today Lance was joined by such a beautiful soul.  Samantha Joy is an Identity Coach and a Best-Selling Author of The Less Effect. Samantha’s coaching helps entrepreneurs and influencers understand the concept of minimalism. This enables them to shift their identity to their most authentic self by clearing out old aspects of their life which results in enhanced mental clarity, a better grasp on who they actually are and it gives them the tools to design a life that attracts abundance and fulfillment. Listen as Samantha opens up about her childhood and how she felt she needed to prove her worth aside from her physical appearance.


  • [00:08:47] Samantha’s Backstory
  • [00:26:49] The Moment That Made Things Change
  • [00:38:04] Miracles & Gratitude
  • [00:50:38] Advice Samantha Would Give Herself
  • [00:59:13] Three Points To Help Switch Your Identity


Samantha answers with, “Every time I choose to show up, it ends in something amazing.  Adversity is a part of miracles.  Every time.”

Connect with Samantha Joy:

1. Follow Samantha on Instagram

2. Follow The Less Effect on Instagram & Facebook

3. Find Samantha on her website

4. Get your copy of “The Less Effect” 

Recommended Books:

  1. The Miracle Morning: The 6 Habits that Will Transform Your Life Before 8 a.m. by Hal Elrod
  2. The 5 AM Club: Own Your Morning. Elevate Your Life by Robin Sharma

Connect with Lance: 

● Subscribe on Messenger to get the latest episodes and tips straight to your inbox! 

● Connect with Lance on Facebook, Instagram, or LinkedIn

● Subscribe to the University of Adversity Youtube Channel

● Email Lance at lanceessihos@gmail.com

About University of Adversity Podcast

Learn how to shift your perspective on adversity by understanding that although adversity may feel like your worst enemy, it is actually your greatest ally. My mission is to connect with unique and inspiring individuals and showcase their journey and what they have gone through in order to become successful in their lives. Tune in three times a week with Lance Essihos for your gold-filled lesson of inspiration, resilience, and bravery. Don’t forget to subscribe!